Principal (le?) learning

Interesting to think about the power of music and image.
This advert from Vodafone:

… has VERY catchy music and is a favourite in our household.

Compare that to the original version:

As David MacGregor points out it has quite a different mood and feel. You can do this with lots of songs using YouTube and searching for different versions from different artists

I am reminded of a scene I have seen linked from somewhere where Mary Poppins meets Alfred Hitchcock and just changing the music (well and some skillful editing too) completely changes the feel. It is actually quite creepy.
Here ’tis ….

Great stuff to do with kids. It is good for them to be analytical about how they are being manipulated/managed by those who produce advertising, films, etc. Also good to deconstruct segments of movies to see what methods etc have been used – shot by shot. Jane did this with our class at Pine Hill looking at the beginning of Shrek and they loved it … as well as coming away very well informed in film making techniques, etc.

This entry was posted on Tuesday, August 12th, 2008 at 7:34 pm and is filed under Learning and Teaching, Pedagogy, Web 2.0.You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.