new report on blogging

The Pew Internet in American Life project just published a new report, Bloggers: A Portrait of the Internet???s New Storytellers - the pdf version of the report and accompanying press release contain interesting figures and trends.

“11% of bloggers focus on politics and government; 7% focus on entertainment; 6% focus on sports; 5% focus on general news and current events; 5% focus on business; 4% on technology; 2% on religion, spirituality or faith; and additional smaller groups who focus on a specific hobby, a health problem or illness, or other topics……”

“bloggers are avid consumers and creators of online content. They are also heavy users of the internet in general. Forty-four percent of bloggers have taken material they find online ??? like songs, text, or images ??? and remixed it into their own artistic creation. By comparison, just 18% of all internet users have done this. A whopping 77% of bloggers have shared something online that they created themselves, like their own artwork, photos, stories, or videos. By comparison, 26% of internet users have done this.”

“# 87% of bloggers allow comments on their blog
# 72% of bloggers post photos to their blog
# 55% of bloggers blog under a pseudonym
# 41% of bloggers say they have a blogroll or friends list on their blog
# 8% of bloggers earn money on their blog ”

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